On Saturday, Warren Buffett released his much anticipated 2015 letter to Berkshire Hathaway’s shareholders. After the release, Fortune noted with some surprise that, despite the market’s rocky year and Buffett’s history of offering reassuring communication in such times, the CEO remained “silent on stocks” in this year’s letter.
Read MoreOften, when writers talk about content optimization, they’re talking about stuffing web pages with keywords designed to boost SEO scores. At Quantified Communications, we use the term a little differently—more in the way an editor might discuss a manuscript. For us, content optimization refers to refining your communications—earnings calls, executive keynotes, website content—to ensure your…
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Philipp Mayring, Austrian psychologist, professor, and renowned qualitative researcher offers an authoritative, but rather academic discussion of content analysis. What does it really mean? Content analysis is our bread and butter here at Quantified Communications, and we thought it was time we put together an accessible overview of what we’re talking about when we talk…
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Public speaking—and communications in general—has long been considered an art. Starting in grade school, there’s a perception that you can be great at math and science or great at writing and speaking, but not both. So it’s not all that surprising that, when we tell people we approach communications coaching from a data analytics perspective,…
Read MoreEverywhere we turn there’s another reminder that the standard for communications effectiveness by corporate leaders is at an all-time high. Each of these reminders is a nudge to communications teams to seek professional help from a public speaking coach.
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As the remaining presidential hopefuls geared up for today’s New Hampshire primary, Hillary Clinton seemed to be taking a page out of Bernie Sanders’ book, fueling her arguments to voters with the populist rhetoric her opponent has traditionally delivered.
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The New York Times reported recently on Laurence Fink’s request that corporations shift their focus from quarterly earnings calls to more long term reporting. His rationale, in part, is that the frenzy of earnings season inhibits investor relation teams’ abilities to communicate transparently about both their current state of affairs and their long term goals…
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Congratulations! Your company beat the consensus estimates this quarter. Should your investor relations team encourage executives to exude confidence when delivering results on the earnings call? Or perhaps you didn’t perform as well as expected, missing estimates instead. How far will confidence get you in increasing investor sentiment when results fall short? Can you salvage…
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When the news broke about Volkswagen’s CO2 emissions scandal, now-former CEO Martin Winterkorn assured customers, investors and regulators in a video statement that, as Volkswagen worked through the crisis, they would do so “with the greatest possible openness and transparency.”
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