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What makes the best corporate profile photo? A data-driven analysis

A picture is worth a thousand words, as the old proverb in journalism goes. And the saying appears to hold true for online profile pictures as well. Research by LinkedIn shows that a page with a profile picture is seven times as likely to be viewed as a page without one. Given that the average…

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Crafting Persuasive Apologies: Lessons from Brian Williams

A Veteran’s Perspective on How to Deliver a Persuasive Apology NBC news anchor Brian Williams has faced a backlash since issuing his apologies for misstating the facts of his experiences in the Iraq War. Much of this backlash has come from my fellow veterans who believe being shot at is a rite of passage too…

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Measuring the Language of “Deflategate”

Using the new science of communication analytics to analyze the Brady and Belichick interviews Headline. Based on objective language analytics of the “Deflategate” interviews, both Tom Brady and Bill Belichick communicated with a consistent level of trustworthy language versus their previous media statements.

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Winning with Words: Does Super Bowl Victory Start with Inspiring Speeches?

Research has proven that in order for leaders to inspire their audiences, they must be engaging, authentic, and persuasive. Last January, we decided to test this concept by analyzing inspirational locker room speeches from the head coaches of the NFL teams that were facing off in the Super Bowl. We found the language of Pete…

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Our Favorite Communications Statistics of 2014

With 2014 coming to a close, we looked through our analytics and research on hundreds of thousands of companies, leaders, and organizations over the past year in order to collect our favorite communication statistics. What follows is a list of our favorite statistics on giving an effective presentation. Happy holidays from the Quantified Communications team!…

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The 2014 Toastmasters Public Speaking World Champion vs. leading CEOs: Who is the better communicator?

Toastmasters International is a nonprofit educational organization that helps its members improve their public speaking and leadership skills. Every year, the organization holds an international competition in which experienced public speakers present their speeches to a panel of Toastmasters judges. The final contestants must progress to the top by winning their local club, area, district…

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2014 Midterm Election Language Sentiment Analytics

Are elections won by the most “negative” candidate? A 2014 study from Cambridge University found a connection between a person’s political views and the strength of their negativity bias – that is, their tendency to respond more strongly to negative than positive information. With the 2014 midterm elections happening today, we decided to analyze the…

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What makes a TED speaker great ?

TED, a nonprofit organization known for its presentations of short, provocative talks on cutting-edge ideas, has compiled the 20 most popular TED Talks, which can be viewed on the organization’s website. Although TED began as a conference on Technology, Entertainment and Design, TED talks now cover a variety of topics and issues, and many of…

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