content analysis
How will presentation assessments help me become a better speaker?
While traditional public speaking coaches and content advisors are certainly valuable, we find the data-driven approach to presentation assessment is even more effective in helping our clients become better communicators.
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What is a presentation assessment?
When we talk about Quantified Communications’ proprietary language analytics platform, we’re often focusing on content analysis. But our analytics aren’t limited to content — we can also provide an objective analysis of a speaker’s delivery skills. When we combine the two analyses, we can give our clients a holistic view of their presentation skills. This…
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How data can help investor relations teams improve communication
Arguably more than any other department, a company’s investor relations team is constantly dealing with data. From annual revenue, to quarterly guidance, to progress against key initiatives, numbers are the name of the investor relations game.
Read MoreHow content optimization can improve your brand language
What is content optimization?
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Reading between the lines of Berkshire Hathaway’s 2015 shareholder letter
On Saturday, Warren Buffett released his much anticipated 2015 letter to Berkshire Hathaway’s shareholders. After the release, Fortune noted with some surprise that, despite the market’s rocky year and Buffett’s history of offering reassuring communication in such times, the CEO remained “silent on stocks” in this year’s letter.
Read More3 myths about content optimization
Often, when writers talk about content optimization, they’re talking about stuffing web pages with keywords designed to boost SEO scores. At Quantified Communications, we use the term a little differently—more in the way an editor might discuss a manuscript. For us, content optimization refers to refining your communications—earnings calls, executive keynotes, website content—to ensure your…
Read More How content analysis can improve your corporate communications
What is content analysis?
Philipp Mayring, Austrian psychologist, professor, and renowned qualitative researcher offers an authoritative, but rather academic discussion of content analysis. What does it really mean? Content analysis is our bread and butter here at Quantified Communications, and we thought it was time we put together an accessible overview of what we’re talking about when we talk…
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Are Investor Relations Teams More Transparent in Annual Communications than Quarterly Earnings Calls?
The New York Times reported recently on Laurence Fink’s request that corporations shift their focus from quarterly earnings calls to more long term reporting. His rationale, in part, is that the frenzy of earnings season inhibits investor relation teams’ abilities to communicate transparently about both their current state of affairs and their long term goals…
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