Flickr – Martin Thomas, Applause The attention span of the average American is short – and getting shorter. Research suggests that the average adult attention span is now only 5 minutes, down from 12 minutes just a decade ago. And on the web? It is 6 seconds, one second shorter than that of a goldfish.…
Read More
With President Obama giving a speech in our home of Austin, TX this week, we became curious: how has his communication changed since he was first sworn in to office? After 5 years in office, is he more confident? Is he more optimistic? Is he more positive? What We Did To find out, we performed…
Read More
Background: In 2012, Facebook conducted a study to test how emotions affect people’s behavior. They filtered the news feeds for about 700,000 people for a one week period. Some people were shown fewer instances of positive posts, while others were shown fewer instances of negative posts. They found the emotions to be contagious: those that…
Read More
This time last year, we analyzed the top 10 patriotic speeches in American history to discover what made them distinctive. We found each speech to be highly emotional because of its patriotic content. Social psychology helps to explain why patriotism is so connected with emotions. People often identify themselves with their country. For many of…
Read More
There is no shortage of commentary and research telling us that men and women communicate differently. We have enjoyed reading some of the data-driven studies that examine the amount of time men speak relative to women (some studies claim that women say 3 times more words daily, others say there is no difference between men…
Read More
June 5, 2014 With confidence, you can reach truly amazing heights; without confidence, even the simplest accomplishments are beyond your grasp. -Jim Loehr Last January, we analyzed inspirational locker room speeches from the head coaches of the NFL teams that were facing off in the Super Bowl. We found the language of Pete Carroll, head…
Read More
Photo courtesy of Wikimedia Commons; Mark Hirschey One of Warren Buffett’s key business principles states: “We will be candid in all our communications.” Given Warren Buffett’s immense success, you would think more CEOs would follow his lead, at least in candor. This got us thinking: how does Buffett’s communication style compare to that of other…
Read More
In preparation for our CEO, Noah Zandan’s SXSW Interactive discussion, How to Spot a Liar… With Data, we have compiled our list of 5 metrics everyone needs to know in order to give a great presentation. Here are our top five metrics that are essential to giving a great presentation that engages your audience and…
Read MoreIt’s that time of year again – Oscar season – and Hollywood is buzzing about contenders for the golden statuette. Each nominee will be ready to radiate silver screen perfection on award night, should their name be pulled from the sealed envelope. But winning an Academy Award requires more than a drop dead look. Before…
Read More